ISO 10668:2010
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ISO 10668:2010
46032
Status : Published (Under review)
This standard was last reviewed and confirmed in 2023. Therefore this version remains current.
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Format Language
std 1 61 PDF
std 2 61 Paper
  • CHF61
Convert Swiss francs (CHF) to your currency

Abstract

ISO 10668:2010 specifies requirements for procedures and methods of monetary brand value measurement.

ISO 10668:2010 specifies a framework for brand valuation, including objectives, bases of valuation, approaches to valuation, methods of valuation and sourcing of quality data and assumptions. It also specifies methods for reporting the results of such valuation.

General information

  •  : Published
     : 2010-09
    : International Standard confirmed [90.93]
  •  : 1
     : 11
  • ISO/TC 289
    03.140 
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